Ending Soon! Save 33% on All Access

Working Capital That Helps You Grow When Melanie de Bruyn and Penny Duncan were ready for the next step in their growth journey, they turned to Swypefin for the funds they needed.

By SwypeFin

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur South Africa, an international franchise of Entrepreneur Media.

Bigstock

When the owners of The Optometrist, Melanie de Bruyn and Penny Duncan, wanted to open two new branches, they turned to Swypefin for the finance they needed.

"We were already operating three branches, and were ready for the next step in our growth journey, but we needed working capital for our planned expansion," explains Melanie.

"A friend recommended Swypefin to us — the online application process made it easy and hassle free for two small business owners to grow our business."

The expansion has increased the company's overall turnover, and since loan repayments are drawn from revenue, this growth means the entrepreneurs can easily afford their repayments. "Swypefin didn't just give us a loan," says Melanie. "Their goal is to help SMEs grow, and so how our capital was deployed, whether we could afford the loan and whether it would help us grow was important to them."

The result is that the capital Melanie and Penny received has been put to good use. The Optometrist currently has branches in Brooklyn Mall, Moreleta Park, Hartbeespoort Dam, Brits and Pretoria North. The business owners are focused on maintaining maximum performance levels in their first three stores, and accelerating the growth of their two newest branches — all made possible through the right deployment of funds at the right time.

"We're a high-touch business that offers our clients a personal and caring experience," adds Melanie. "We also work with an incredible team, which has enabled us to grow our brand across multiple branches. But the reality is that without an injection in working capital, it's often difficult to take that next step. You need to be able to invest in your growth, and then service a loan through your increased turnover."

Established in 2016 Swypefin provides SMEs in South Africa with an alternative funding solution to those provided by the traditional lenders. Through our joint experience in the financial and technology space, we identified the need for SMEs to access capital quickly. Our tailored solution allows SMEs that normally would not qualify for a bank loan to access capital.
Marketing

5 Types of Digital Content That Attract Warm, Ready-to-Buy Prospects (No Matter the Industry)

Learn about five types of content that will transform your warm audiences into customers!

Business Culture

How To Keep an Entrepreneurial Spirit Alive in Your Small Business

These three tips will help you keep the spark for entrepreneurship that leads to long-term business success

Entrepreneurs

26 Of The Richest People in South Africa

Here are 26 of South Africa's richest people, but how did they achieve this level of wealth? Find out here.

Starting a Business

A Free Business Plan Example to Launch Your South African Business

This free Business Plan example provides you with a sample business plan as well as guidance on how to write a business plan and important sections to include in your plan.

Leadership

6 Leadership Tips for First-Time Female CEOs

What happens when you find yourself in a new, traditionally male, position with no clear blueprint?

Side Hustle

This Young Professional Left Her Job in Finance After Her Remote Side Hustle Took Off and Made $65,000: 'My Idea Solves a Universal Problem'

Ruta Drungilaite got creative during the pandemic lockdowns — and stumbled upon a lucrative business opportunity.